connact

IPNS | IPFS Docs
IPFS uses content-based addressing; it creates an address of a file based on data contained within the file. If you were to share an IPFS address such as /ipfs/QmbezGequPwcsWo8UL4wDF6a8hYwM1hmbzYv2mnKkEWaUp with someone, you would need to give the person a new link every time you update the content.
https://docs.ipfs.io/concepts/ipns/#example-ipns-setup-with-cli